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What it is

Technique for rapidly generating large numbers of ideas from a group of people.


Deciding on a name for a project (far more important than many people realise). Enumerating possible threats or possible outcomes. Questioning / exploring design constraints by exploring 'off-the-walls' solutions.

  • One person facilitates, recording ideas on a flipchart.
  • There is an ethos of no-censoring. Ideas are not evaluated, only put forth.
  • Organisation of the ideas is at the level of grouping related ideas together.
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